Carey K. Morewedge is a Professor of Marketing and Everett W. Lord Distinguished Faculty Scholar in the Questrom School of Business at Boston University. In 2022 and 2023, he is also a visting fellow of the Shorenstein Center on Media, Politics, and Technology at the Harvard Kennedy School.

His research examines consumer judgment and decision making with two substantive foci: psychological biases (i.e., causes, consequences, interventions), and how people perceive value (e.g., preferences, utility, WTP/WTA, new technologies). 

Professor Morewedge has published more than 60 articles and chapters in journals including Science, Trends in Cognitive Sciences, Psychological Science, Nature Human Behavior, Nature Medicine, Journal of Consumer Research, Journal of Marketing Research, Management Science, Journal of Experimental Psychology: General, and the Journal of Personality and Social Psychology. 

His popular writing has appeared outlets including TIME,   The New York Times and Harvard Business Review. He has received more than $2.4 million in external research funding and awards for his work, including the 2010 Wegner Theoretical Innovation Prize from the Society for Personality and Social Psychology, the 2022 Best Paper award from the Journal of Consumer Research, recognition as a MSI Scholar, an Idea of the Year from The New York Times, and inclusion in Poets and Quant's Top 40 under 40 Business School Professors.

Writing in the last five years  (click title to download):

Morewedge, C. K., Naushan, H. F., & Mullainathan, S. (In press). Decisions with algorithms. In D. T. Gilbert, S. Fiske, E. Finkel, and W. Mendes (eds.), The Handbook of Social Psychology, 6th edition.

Lee, C. Y., & Morewedge, C. K. (In press). Mental accounting of product returns. Journal of Consumer Psychology. 

Shachar, C., Cadario, R., Cohen, I. G., & Morewedge, C. K. (In press). HIPAA is a misunderstood and inadequate tool to protect patient health medical data. Nature Medicine. 

Morewedge, C. K. & Weiss, L. (In press). Psychological ownership: Actors’ and observers’ perspectives. Behavioral and Brain Sciences (Commentary). 

Lee, C. Y., & Morewedge, C. K. (In press). Correction, uncertainty, and anchoring effects. Behavioral and Brain Sciences (Commentary). 

Morewedge, C. K. (2022). Preference for human, not algorithm aversion. Trends in Cognitive Sciences, 26 (10), 824-826.  

Morewedge, C. K., (2022). Confirmation bias in journalism: What it is and strategies to avoid it. The Journalist's Resource. 

Whitley, S., Garcia-Rada, X., Bardhi, F., Ariely, D., & Morewedge, C. K. (2022). Relational spending in funerals: Caring for others loved and lost. Journal of Consumer Psychology, 32(2), 211-231.

Yoon, H., Yang, Y., & Morewedge, C. K. (2022).   Early cost realization and college choice. Journal of Marketing Research, 59 (1), 136-152.  

Lee, C.Y., & Morewedge, C. K. (2022). Noise increases anchoring effects. Psychological Science, 33(1), 60-75.   

Morewedge, C. K. (2022). When we don't own things we use, will we still love them? MIT Sloan Management Review, 63(2), 16-18.    

Cadario, R. & Morewedge, C. K. (2022).  Why do people eat the same breakfast every day? Goals and circadian rhythms of variety seeking in meals. Appetite, 186(1), 105716.

Morewedge, C. K. (2021).  Why you eat the same thing for breakfast every day. Time Magazine.

Cadario, R., Longoni, C.& Morewedge, C. K. (2021).    Understanding, explaining, and utilizing medical artifical intelligence. Nature Human Behavior, 5, 1636-1642.    

Longoni, C., Cadario, R., & Morewedge, C. K. (September 3, 2021). For patients to trust medical AI, they need to understand it. Harvard Business Review (digital).  

Imas, A., Loewenstein, G., & Morewedge, C. K. (2021). Mental money laundering: A motivated violation of fungibility. Journal of European Economic Association, 19(4), 2209-2233.

Morewedge, C. K. (2021). Psychological ownership: Implicit and explicit. Current Opinion in Psychology, 39, 125-132. 

Putnam-Farr, E., & Morewedge, C. K. (2021). Which social comparisons influence happiness with unequal pay? Journal of Experimental Psychology: General, 150(3), 570-582.

Morewedge, C. K., Monga, A., Palmatier, R., Shu, S., & Small, D. (2021). Evolution of consumption: A psychological ownership framework. Journal of Marketing, 85(1), 196-218.

Yoon, H., Scopelliti, I., & Morewedge, C. K. (2021). Decision making can be improved through observational learning. Organizational Behavior and Human Decision Processes, 162, 155-188.  

Longoni, C., Bonezzi, A., & Morewedge, C.K. (2020). Resistance to medical artificial intelligence is an attribute in a compensatory decision process: response to Pezzo and Becksted (2020). Judgment and Decision Making, 15(3), 446-448.

Longoni, C., Bonezzi, A., & Morewedge, C. K. (2019). Resistance to medical artificial intelligence. Journal of Consumer Research,46(4), 629--650.

Longoni, C., & Morewedge, C. K. (October 30, 2019). AI can outperform doctors. So why don't patients trust it? Harvard Business Review, digital.

Morewedge, C. K. (October 29, 2019). How to stop cognitive bias from affecting our decisions. The Hill (Op-ed).

Sellier, A. L., Scopelliti, I., & Morewedge, C. K. (October 8, 2019). New evidence reveals training can reduce cognitive bias and improve decision making. Forbes (Op-ed).

Sellier, A. L., Scopelliti, I., & Morewedge, C. K. (2019). Debiasing training improves decision making in the field. Psychological Science, 30(9), 1371-1379.

Morewedge, C. K., Zhu, M, & Buechel, E. C. (2019). Hedonic contrast effects are larger when comparisons are social. Journal of Consumer Research, 46(2), 286-302.

Lee, C. Y., Morewedge, C. K., Hochman, G., & Ariely, D. (2019). Small probabilistic discounts stimulate spending: Pain of paying in price promotion. Journal of the Association of Consumer Research, 4(2),160-171.

Putnam-Farr, E., & Morewedge, C. K. (2019). Comparing one and many: Insights from judgment and decision making for social comparison. In J. Suls, R. L. Collins, and L. Wheeler (eds.), Social Comparison in Judgment and Behavior. Oxford University Press (pp. 386-429).

Atasoy, O., & Morewedge, C. K. (2018). Digital goods are valued less than physical goods. Journal of Consumer Research, 44(6), 1343-1357.

Scopelliti, I., Min, H. L., McCormick, E., Kassam, K. S., & Morewedge, C. K. (2018). Individual differences in correspondence bias: Measurement, consequences, and correction of biased interpersonal attributions. Management Science, 64 (4), 1879-1910.

Morewedge, C. K., Tang, S., & Larrick, R. P. (2018). Betting your favorite to win: Costly reluctance to hedge desired outcomes. Management Science, 64(3), 997-1014.

Morewedge, C. K., & Kupor, D. M. (2018). When the absence of reasoning breeds meaning: Metacognitive appraisals of spontaneous thought. In K. Fox and K. Christoff (Eds.), The Oxford Handbook of Spontaneous Thought: Mind wandering, Creativity, Dreaming, and Clinical Disorders (pp 35-46). Oxford University Press.

Morewedge, C. K. (February 12, 2018). Was 2017 the worst year ever? It depends when you're asked. Behavioral Scientist.