Carey K. Morewedge is a psychologist, Professor, Everett W. Lord Distinguished Faculty Scholar, and Chair of the Marketing Department at Boston University’s Questrom School of Business. Carey studies the biases that shape decision-making in a technology-driven world. His research examines how people make choices about what to have, do, and trust—and how emerging technologies are transforming those decisions.

He has helped thousands of students and organizations—from Pinterest to Merck to the Office of the Director of National Intelligence—better understand how their customers think, and designed interventions to help them make better decisions.

Writing and Outreach

Carey’s research has been published in Science, PNAS, Nature Medicine, Nature Human Behavior, Management Science, Journal of Marketing, Journal of Consumer Research, Journal of Marketing Research, Journal of Personality and Social Psychology, and Psychological Science. Carey is a regular contributor to Harvard Business Review, and his popular writing has also appeared in The New York Times and TIME Magazine. He has been interviewed by NPR, BBC, and ABC World News Tonight.

Awards

More than $2.4 million in external funding has been awared to Carey and he has been recognized with awards for research and teaching, including the Wegner Theoretical Innovation Prize from the Society for Personality and Social Psychology, the Best Paper Award from the Journal of Consumer Research, recognition as a Marketing Science Institute Scholar, an Idea of the Year from The New York Times, inclusion in the Thinkers50 Radar 2026 Class, Poets and Quants' Top 40 under 40 Business School Professors, and was voted a Favorite Elective Professor by the Full Time MBA Class of 2019 at Boston University.

Background

Carey’s Ph.D. in Social Psychology was earned from Harvard University. Before joining Boston University’s Questrom School of Business, he first worked with Daniel Kahneman as a Postdoctoral Research Associate at the Center for Health and Wellbeing at the Princeton School of Public and International Affairs. Carey then held positions an Assistant and then Associate Professor at Carnegie Mellon University in the Social and Decision Sciences and Marketing Departments. From 2022 to 2023, Carey was also a visiting Fellow of the Shorenstein Center on Media, Politics, and Public Policy at Harvard Kennedy School.